Gerald Plock Associates - Executive Search - (Associates) Municipalities, County Government, Special Districts and Public Authorities, Nonprofit Institutions

Gerald Plock Associates, Inc.
101 E. Park Blvd, Suite 600, PMB 634
Plano, Texas 75074

Phone: 1-866-748-7704

Sales Plan

We argued with my friend about whose sales plan will be more successful. It was like this. My friend has a small business - he imports ethnic furniture from South-East Asia. For many years he has been making great efforts to build his own network to sell his goods. He was unable to do it because lack of funds didn’t allow him to open his own retail stores. He delivers the goods to order, from catalogues, over the sample. So he had his own showroom, where buyers can see the goods, and he also tried to spread images of his furniture over other stores. This process was very difficult.

Sales were going slow and long. I always told him that he must give his sales in the hands of professionals, such as Cydcor Face-to-Face Sales. I said what if he would give the sale into the hands of professionals, they can increased by several times. Meanwhile, I found a good offer - to open a branch in another state. We called up with him, but not often, because he spent much time in Asia, and I were building my business. After 3 or 4 months I have already finished my project and wanted to return home. I have decided to go shopping and buy souvenirs for friends and acquaintances. What was my surprise when I discovered in a shopping center brochures, and samples of furniture of my friend!

I could not believe my eyes. Promotional campaign was highly organized! I thought to myself that my friend has accepted my advice to turn to the professionals

When I returned home, we met up with my friend after a long separation. We had something to discuss. Of course, we are talking about this dispute. I told him that I have seen the advertising of his product in a shopping center. My friend said with proud that the campaign took place in many states. After my departure, he turned to Cydcor Face-to-Face Sales. They discussed all the problems and wishes. A few days later the company offered a friend of mine action plan, and most importantly the vision outcome. It is great advantage. Customer understands and expects concrete results in terms of money. Now he can spend more time to plan his business. The level of demand for the product can be predicted and thereby regulate the purchase. He has had more time to family, to develop new lines of business. Knowing that the sales of the goods are in safe hands, he offered his customers a new service - the restoration of antique furniture. He also began to advance this service with the help of professionals.

It is difficult to be a good seller. For this we must have either the talent or special education, and better all together. Of course, many think that the ability to sell goods or services is for everyone. But this is not true. Many good ideas have not reached their end-user only because they could not be sold. Even when you do want to sell your skills when applying for a job, you do not always succeed. My advices to you, because I won the bet, is to learn and trust the professionals.